Over the past decade, a large percentage of traditional four-year institutions and even two year/community colleges have had difficulties either increasing or maintaining...Read More
Student demands are changing. Now, more than ever, today’s students, whether they be new high school grads or adult learners, want something different...Read More
According to the National Center for Educational Statistics, there were 14 million college students (75% of them) enrolled online during the height of...Read More
Colleges are in crisis. According to the National Center for Educational Statistics, total U.S. enrollment topped out a decade ago with about 18.1...Read More
Video is king. Today, 91% of businesses are using video as part of their marketing programs, the highest percentage of businesses using this...Read More
Universities are in crisis mode. From 2019 to 2022, undergraduate enrollment at four-year institutions dropped by 8%. Further, according to the US Bureau...Read More
It’s 2023 and every business now knows that digital marketing can be a primary growth driver. When done correctly, digital marketing can generate...Read More
Sustaining and boosting enrollment at career colleges, trade schools and all other institutions of higher education is a science. As such, data has...Read More
Recent data released by the National Student Clearinghouse Research Center show spring semester enrollments, across all sectors of higher ed, were flat compared...Read More
It’s no secret. Social media has become a major part of the higher education marketing ecosystem. Today more than ever, trade schools, career...Read More
Is your enrollment department flooded with new students? Or are students going to your competitors’ schools instead? If they’re enrolling with the competition,...Read More
Call centers and contact centers may seem like interchangeable terms. However, as you’re about to see, they are quite distinct. Each one functions...Read More
Today, we want to share 10 facts that prove email marketing still works, and why you should incorporate email marketing into your higher-ed...Read More
For over a decade now, colleges and universities have been experiencing a massive “brain-drain” across the system. Today, as the National Student Clearinghouse...Read More
Most businesses that utilize contact centers do so for two basic reasons: customer service or customer acquisition. For those businesses using a contact...Read More
With so many technological advancements now taking hold, and the needs and desires of adult learners quickly changing, there are a number of...Read More
Ask any business and they’ll tell you the only thing more important than lead generation is lead conversion. And it’s clear why: Conversions...Read More
Both the higher-ed and employment landscapes are quickly changing. As Harvard Business Review recently put it, “skills-based hiring is on the rise.” Employers...Read More
Facts from the National Bureau of Economic Research show that in times of economic downturns, there’s traditionally been a marked increase in enrollment...Read More
The stock market is in shambles, prices of many consumer goods continue to rise, interest rates are skyrocketing, and home prices are collapsing....Read More
Spring enrollment is just around the corner. By now, your institution, whether you’re a trade school, tech academy, vocational school, career college or...Read More
According to the most current 2022 term-enrollment estimates from the National Student Clearinghouse Research Center (NSCRC), overall student enrollment at colleges and universities...Read More
It’s a simple fact. Adult learners enroll in career colleges, vocational schools, trade schools, tech academies and bootcamps for one reason: they want...Read More
The number of students enrolling at traditional four-year colleges and universities have been in decline for over a decade. From the spring semester...Read More
As our economy transforms, so does our workforce. Today, more adults than ever are looking to gain career-based skills to take advantage of...Read More
“Future Finder Challenge” Hopes to Reimagine Career Navigation For Adult Learners With the acknowledgement that up to 43 million Americans could greatly benefit...Read More
In today’s modern, digital world, there is perhaps no better way to drive higher quality leads, increase sales from existing customers and generate...Read More
The ultimate goal of every contact center business is to expand its customer base and boost per-customer spending. While many traditional efforts have...Read More
College enrollment offices across the country are experiencing a calamitous trend. New and returning student enrollment numbers are bad. And they’re probably going...Read More
