Times have changed. Many of today’s students want a different kind of experience in college than their parents had. Sure, the on-campus “lifestyle” with football games and parties is still desired by many, but we’ve been witnessing a huge shift in the priorities of potential college enrollees… And that shift can be seen in both...Read More

The writing’s been on the wall for over a decade now. College enrollments, for the most part, have generally been on the decline for years. And for schools that only offer on-campus two-year, four-year and postgraduate degrees, the trend may be accelerating, and this is highly concerning.Read More

If you’re operating a trade school, career-college or vocational/tech academy, the facts revealed in the headlines you’re about to read are probably something you’re already well aware of...Read More

Do you remember Rosie the Riveter? It was the iconic WWII era poster featuring a skilled female factory worker, flexing her bicep, with the caption “We Can Do It!”Read More

Every business has its challenges, and higher education is no exception. This has become especially true for “traditional” institutions of higher ed. In fact, over the past few years, maintaining, and expanding enrollment at four-year institutions has become the challenge..Read More

You may have seen it. Hundreds of thousands, perhaps a million or more of us certainly did. Episode 326 of South Park. It was a “special” episode highlighting the desperate need for skilled labor in the US workforce. It premiered on October 27. The special went something like this: The town’s “educated” professionals cannot perform...Read More

It’s become clear. There is an urgent need for students to consider a technical or career-based education. Our economy is desperately short of skilled workers and now the government has finally taken note. Earlier this month (Nov.) leaders in higher ed, the government and workforce development came together in Norfolk, VA to conduct a CTE...Read More

Every business needs more customers to grow. This is perhaps no more apparent than in the business of higher education. Since most students are not lifetime “customers”, it’s of utmost importance for schools to continue to fill their pipeline with new prospects.Read More

Any school, offering any programs, can only increase their enrollments in one of two ways, and there will likely never be a third way. You can either reenroll old students, or enroll new, first timers.Read More

A recent study from the Educational Data Initiative (EDI) has revealed some alarming facts about college students. Up to 32.9% of undergraduate students do not complete their degrees, with nearly a quarter of first-year students at four-year institutions dropping out within their first 12 months.Read More