Category

College Lead Generation
Spring enrollment is just around the corner. By now, your institution, whether you’re a trade school, tech academy, vocational school, career college or bootcamp, should be nearing the point where all of your available upcoming “slots” are filled.
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When you think of the words “call center,” images of rows of people stacked into a tiny room, cold calling hundreds of numbers from the phone book may come to mind. Worse, you may think of an overseas warehouse full of computers, generating robocalls and robo-texts to random numbers, hoping for a response, any response.
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College enrollment offices across the country are experiencing a calamitous trend. New and returning student enrollment numbers are bad. And they’re probably going to get even worse. Chances are your institution is feeling the pain, whether you are a traditional school or online for-profit institution.
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