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Both the higher-ed and employment landscapes are quickly changing. As Harvard Business Review recently put it, “skills-based hiring is on the rise.” Employers are now focusing less on a candidate’s traditional education, and more on their skillsets. Not so coincidentally, job seekers are focusing less on obtaining traditional four-year degrees, and more on obtaining micro...
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Facts from the National Bureau of Economic Research show that in times of economic downturns, there’s traditionally been a marked increase in enrollment at institutions of higher education. But it’s not new high school grads who make up the bulk of new enrollees in downturns, it’s adult learners.
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It’s a simple fact. Adult learners enroll in career colleges, vocational schools, trade schools, tech academies and bootcamps for one reason: they want to either further their current careers or begin new ones. For decades now, career schools have provided adult learners with this exact pathway. However, times are changing, and so are the students....
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The number of students enrolling at traditional four-year colleges and universities have been in decline for over a decade. From the spring semester of 2011 to the spring semester of this year, there has been a reduction of over 3.3 million students in the college/university system. This represents an astonishing 17% drop in enrollment.[1] More...
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You’re probably already using a website data analysis tool like Google Analytics. And once a week or so, you might review at least some of the data the platform provides. But unless you know exactly what to look for, a simple glance every now and then will not provide you with enough actionable information about...
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Lead Gen
The Best B2C Digital Lead Gen Strategies for 2023 As we approach the fourth quarter of 2022, the savviest businesses have already begun planning their business-to-business marketing and lead gen strategies for 2023. And you should too. But why now? Well, it’s simple, really. Early preparation will give you a major advantage over your competition....
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Adult Learners
“Future Finder Challenge” Hopes to Reimagine Career Navigation For Adult Learners With the acknowledgement that up to 43 million Americans could greatly benefit from further adult education, the US Dept. of Education has launched stage one of its “Future Finder Challenge.” The Challenge, which will offer $1 million in rewards to those who submit prototypes...
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How Deep Data Analysis Can Help You Generate Highly Targeted Leads That Convert | Conversion Media Group
How Deep Data Analysis Can Help You Generate Highly Targeted Leads That Convert Put yourself in the shoes of your prospects for a moment. They’re being followed around the internet with your ads, they’re getting phone calls and texts from you, and are receiving emails pitching your products.Some of them will convert, for sure… But...
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