Up to $10 per piece! That’s how much a direct mail package, written, designed, printed, posted, using targeted mailing lists to prospective students (or their parents/guardians), can cost these days. Yes, that figure is wildly expensive, but for most institutions, the cost associated with direct mail are probably closer to $1 per piece or less…...Read More

Marketing your school and its programs through various digital media is an absolute necessity. In fact, data has shown that digital advertising can increase your “brand” awareness by 80% or more. But, while there are literally hundreds of “things” you should be doing with your digital marketing, and a laundry list of things you should...Read More

Want to Hire a Contact Center to Generate EDU Leads? - Better Use This Check-List Before You Do -Read More

Nearly 3 out of every four Americans use social media. That’s almost 250 million of us. What’s more, roughly 90% of all US adults have social media accounts.Read More