Times have changed. Many of today’s students want a different kind of experience in college than their parents had. Sure, the on-campus “lifestyle” with football games and parties is still desired by many, but we’ve been witnessing a huge shift in the priorities of potential college enrollees… And that shift can be seen in both...Read More

“Future Finder Challenge” Hopes to Reimagine Career Navigation For Adult Learners With the acknowledgement that up to 43 million Americans could greatly benefit from further adult education, the US Dept. of Education has launched stage one of its “Future Finder Challenge.” The Challenge, which will offer $1 million in rewards to those who submit prototypes...Read More

In today’s modern, digital world, there is perhaps no better way to drive higher quality leads, increase sales from existing customers and generate a stronger ROI than by utilizing precise data analysis and optimizations. 1 – Boost Brand Awareness: By knowing exactly who your prime prospects are, there is no need to waste money “blasting”...Read More

Any business, operating in any vertical, can only grow their top line in one of two ways, and there will never be a third way. You can either generate new customers or sell more to the customers you already have. Without a solid strategy to generate new customers you’re setting yourself up for failure.Read More

The ultimate goal of every contact center business is to expand its customer base and boost per-customer spending. While many traditional efforts have indeed produced some solid ROI and boosted lifetime value of new leads, the use of the best initial data sources, combined with direct one on one training and high-level analytics, have proven...Read More

College enrollment offices across the country are experiencing a calamitous trend. New and returning student enrollment numbers are bad. And they’re probably going to get even worse. Chances are your institution is feeling the pain, whether you are a traditional school or online for-profit institution.Read More