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Lower Lead Costs
The National Center for Education Statistics says that 53% of all US college students were enrolled in at least one online course during the 2022-2023 academic year. Notably, that same year, 26% of all college students were enrolled in a fully online degree program.
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The National Center for Education Statistics says that 53% of all US college students were enrolled in at least one online course during the 2022-2023 academic year. Notably, that same year, 26% of all college students were enrolled in a fully online degree program.
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Not all contact centers are created equally. Some are located offshore, some only operate as customer service arms of businesses, while others have no specialty at all… And few are proficient at generating new leads at the rate you need.
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2023 was a great year for lead generation and conversions. Many CMG clients, especially those in higher education, saw fantastic lead generation and conversion results, and an increase in new student enrollments.  But while 2023 was a good year, Conversion Media Group partners may very well expect to 2024 to be just as good… or...
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No matter what business or vertical you operate in, you know the importance of digital marketing.
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Any school, offering any programs, can only increase their enrollments in one of two ways, and there will likely never be a third way. You can either reenroll old students, or enroll new, first timers.
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When it comes to digital marketing, video is king. Today, more than 40% of all US internet users watch online videos, every day. What’s more, 53% of the key 18-34 demographic for higher education consumes internet video content, every day.
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The world is constantly changing, and so are the needs and desires of today’s prospective career-college/CTE students. And because of these changes, it’s important for your institution to pay close attention to what’s going on…
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Data is digital gold. And the more data you have, the richer your business could become. It’s estimated that the internet contains 5 million terabytes of data… about the same amount of information contained in 5-10 trillion books.
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Let’s assume you have killer sales reps… a team of great openers, and awesome closers. Now think about how much money you’ve invested in generating new leads for them to convert. Then, consider the other side of the coin. The side of the coin where the actual leads are.
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