Tag

Customer Engagement
More Young Women Are Interested in The Trades… Here’s How to Enroll Them in Your Programs
“It’s about time for people to start realizing that you can make more money, have a better career path, have a happier life, have a better family in the long term, by doing stuff with your hands.” – 25 year old Victoria Carl, auto mechanic, certified diesel tech.[1] Victoria Carl is not alone. The trades,...
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The Data Doesn’t Lie… Blue Collar Jobs Are “Cool Again”
The “toolbelt generation” is upon us. Get this… A whopping half of all Gen-Z, and over 40% of Millennials plan on moving into blue collar work, according to a recent Harris Poll. Further, the poll showed that a majority of all Americans (72%) say they’ve noticed that young adults are highly interested in pursuing careers...
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Yes, Fewer People Are Going to College… Here’s The Real Reason Why
The numbers are nothing short of startling. Over the past decade, over 500 private, nonprofit colleges have shuttered their doors. This year alone, it’s been estimated that roughly one college either shuts down or merges with another, every week… And hundreds more are flashing financial warning signs.[1][2][3] Fact: Over the past 13 years, undergrad enrollments...
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Why Aren’t Your EDU Leads Converting?
You may have the world’s greatest, most detailed EDU sales funnel. You have, what looks like on the surface, a lead gen system or partner that gives you hundreds, maybe thousands of qualified student leads whenever you need them. You have a talented, hand-selected group of marketers, lead fosterers and nurturers in your enrollment department…...
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Could These Degree Offerings Be the Next Revenue Boon For Online Colleges and Universities?
691 million. That’s the number of Google search results for the various versions of “online degree in ai.” 691 million! Considering the first bachelor’s degree program in AI was launched just six years ago at Carnegie Mellon, this is an astounding level of interest. It’s especially astounding considering the “online” aspect of the Google search...
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Graduate Degree Program Enrollment May Tumble Unless…
For over a decade, graduate degree programs have been a cash cow for colleges and universities. Between 2010 and 2021, overall enrollments in graduate school programs grew by a robust 9%; this, as undergrad enrollment plummeted 15%.[1] But even though graduate program enrollments have been quite strong, and have been a godsend for struggling institutions,...
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More FAFSA Headaches Coming Our Way
Check out these headlines. “Experts Fear ‘Catastrophic’ College Declines Thanks to Botched FAFSA Rollout”– US News & World Report[1] “FAFSA glitches and delays leave students, states, institutions in limbo” – The Washington Post[2] “What the heck is happening with college financial aid this year?” – CNN[3] “FAFSA applications drop by 40% as U.S. struggles to fix botched...
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Additional Oversight: Is the US Department of Education Overstepping Its Bounds?
The college and university system in the United States, including many primarily online institutions, has been having a tough go for over a decade now. Overall new student enrollment has been trending down, roughly 30% of traditional freshmen drop out before year-2, tuition costs have skyrocketed over 1,300% since the late 1970’s… And now the...
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Get Ready Now… The “Enrollment Cliff” May Be Coming Sooner Than We Thought
Back in April, we, Conversion Media Group published an eye-opening article titled “Data Show Big Opportunities for Fully Online Colleges” (available HERE). In that article, we highlighted how some online colleges may be faring quite well right now (and potentially into the future), despite the fact that we are expecting a large decline in America’s...
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8 Reasons Why Students Are Choosing Career-Based Educations Over Traditional College - And How Your School Can Attract More of Them! -
It’s no secret. Today, more recent high school grads are choosing a career-based education over traditional college. In fact, the National Student Clearinghouse says two-year, trade-based program enrollment increased by 16% last year.
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