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More Young Women Are Interested in The Trades… Here’s How to Enroll Them in Your Programs
“It’s about time for people to start realizing that you can make more money, have a better career path, have a happier life, have a better family in the long term, by doing stuff with your hands.” – 25 year old Victoria Carl, auto mechanic, certified diesel tech.[1] Victoria Carl is not alone. The trades,...
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The Data Doesn’t Lie… Blue Collar Jobs Are “Cool Again”
The “toolbelt generation” is upon us. Get this… A whopping half of all Gen-Z, and over 40% of Millennials plan on moving into blue collar work, according to a recent Harris Poll. Further, the poll showed that a majority of all Americans (72%) say they’ve noticed that young adults are highly interested in pursuing careers...
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Spring Intake is Quickly Approaching… The Time to Ensure New College Commits is Now
Data from the Bureau of Labor Statistics (BLS) show that roughly 61% of high school graduates matriculated directly into college last fall, down from 2019’s pre-pandemic level of 66.2%.[1] However, while the fall has traditionally been the primary initial intake semester for new freshmen, (and we may be seeing an overall enrollment trend-change) there is...
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Government Report on FAFSA Debacle Released
Make no bones about it, last year’s FAFSA debacle caused widespread havoc and panic among students, families and institutions of higher education. In January, CNBC said, “Rocky FAFSA Rollout Leaves Millions of Students, Families Frustrated” … [1] In February, the Los Angels Times said of it, “This is Just the Biggest Fiasco” …[2] And in...
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9 Statistics Every Institution of Higher Education Should Know
With the higher education landscape drastically shifting and enrolling new students becoming more difficult than perhaps ever before, institutions of higher education should be aware of the following statistics. 691 million. The number of Google search results for the various versions of “Online degree in ai.” 61.8%: The portion of recent high school grads that...
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More FAFSA Headaches Coming Our Way
Check out these headlines. “Experts Fear ‘Catastrophic’ College Declines Thanks to Botched FAFSA Rollout”– US News & World Report[1] “FAFSA glitches and delays leave students, states, institutions in limbo” – The Washington Post[2] “What the heck is happening with college financial aid this year?” – CNN[3] “FAFSA applications drop by 40% as U.S. struggles to fix botched...
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Social Media Marketing: Pay Attention to These Metrics to Assure Better Campaign Performance
Nearly 3 out of every four Americans use social media. That’s almost 250 million of us. What’s more, roughly 90% of all US adults have social media accounts.
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8 Reasons Why Students Are Choosing Career-Based Educations Over Traditional College - And How Your School Can Attract More of Them! -
It’s no secret. Today, more recent high school grads are choosing a career-based education over traditional college. In fact, the National Student Clearinghouse says two-year, trade-based program enrollment increased by 16% last year.
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Prospective Students are Looking For “Something Different” … Give it To Them!
Times have changed. Many of today’s students want a different kind of experience in college than their parents had. Sure, the on-campus “lifestyle” with football games and parties is still desired by many, but we’ve been witnessing a huge shift in the priorities of potential college enrollees… And that shift can be seen in both...
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