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Increase ROI
Looking to Boost Enrollments with Adult Learners? Do These Eight Things…
There are well over 36 million American adults who have at least some post-secondary education but have not been credentialed.[1] Meaning, they’ve never completed their degree or career-training program. That’s 36 million people who, at one point, committed to furthering their education… But for one reason or another, they couldn’t finish. Now, this doesn’t mean...
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Woops! NSCRC Makes Big Enrollment Reporting Blunder
Fall enrollment numbers for the 2023-2024 academic year were brutal. Absolutely brutal. According to its October report, the National Student Clearinghouse Research Center said first year student enrollments plummeted by 5% over the previous year… The largest annual drop in new freshmen enrollees since the pandemic. As you know, many colleges and universities rely on...
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Huge Numbers of Adults Want to Enroll in College… So, What’s Stopping Them?
If the demographic cliff we’re experiencing is teaching us anything, it’s this: to truly increase enrollment, higher education should be targeting adult learners, those who are already in the workforce, rather than targeting the dwindling pool of recent and upcoming high school grads. There are tens of millions of adult Americans – including 36.8 million...
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Survey Says: The Most Valuable Educations Are…
Picture this. It’s 1985, the stock market is roaring, the economy is growing at a robust pace, and over the past ten years, college enrollments have increased by over 1 million students.[1] Traditional higher education, and its outcomes for students are on a roll. With this in mind, you’re tasked with heading off to the...
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Here Are The Stats, And How Your Trade School Can Boost Enrollments
Here Are The Stats, And How Your Trade School CanBoost Enrollments They’re no longer called Gen-Z. With the recent wave of young people getting into the trades, this generation is now referred to as “the toolbelt generation.” And the statistics behind this big shift in education and employment goalsare nothing short of astonishing.[1] 78% of...
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The Data Doesn’t Lie… Blue Collar Jobs Are “Cool Again”
The “toolbelt generation” is upon us. Get this… A whopping half of all Gen-Z, and over 40% of Millennials plan on moving into blue collar work, according to a recent Harris Poll. Further, the poll showed that a majority of all Americans (72%) say they’ve noticed that young adults are highly interested in pursuing careers...
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Why Aren’t Your EDU Leads Converting?
You may have the world’s greatest, most detailed EDU sales funnel. You have, what looks like on the surface, a lead gen system or partner that gives you hundreds, maybe thousands of qualified student leads whenever you need them. You have a talented, hand-selected group of marketers, lead fosterers and nurturers in your enrollment department…...
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Spring Intake is Quickly Approaching… The Time to Ensure New College Commits is Now
Data from the Bureau of Labor Statistics (BLS) show that roughly 61% of high school graduates matriculated directly into college last fall, down from 2019’s pre-pandemic level of 66.2%.[1] However, while the fall has traditionally been the primary initial intake semester for new freshmen, (and we may be seeing an overall enrollment trend-change) there is...
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Why Using a Contact Center to Generate Edu Leads Could Boost Enrollments
New student enrollments are the lifeblood of any institution of higher education. Because without continuously filling the pipeline with prospects, enrollments are likely to decline… which could lead to catastrophe. In fact, catastrophes are already happening. This year alone, it’s estimated that one college or university is closing down, every week.[1] Now, there are a...
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Could These Degree Offerings Be the Next Revenue Boon For Online Colleges and Universities?
691 million. That’s the number of Google search results for the various versions of “online degree in ai.” 691 million! Considering the first bachelor’s degree program in AI was launched just six years ago at Carnegie Mellon, this is an astounding level of interest. It’s especially astounding considering the “online” aspect of the Google search...
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