Ideas and ideals about higher education have changed drastically over the years. It used to be understood that the best pathway to a great paying job after high school was four-year college. That’s no longer the case! According to a new poll from HR Dive, a remarkable percentage of US Adults believe trade school is...Read More

In early May, we wrote you an article titled “Growth in Trade School Enrollment is Expected to Double,” saying that if you operate a trade school or career-based college, you’ve likely been seeing a great uptick in enrollments over the past few years. Because the industry has been, well, on fire. In that article we...Read More

Today’s prospective college students are very practical. They understand the costs associated with earning a college degree, they’re looking for an education that can lead almost immediately to a good paying job… and they’re willing to pay for it. And this may be one of the main factors of why one degree program in particular...Read More

As an institution of higher education, you know the best information about your current and prospective students, especially their true feelings, doesn’t come from hypotheticals or assumptions… It comes directly from college students themselves. Today, CMG will share the recent survey results from Inside Higher Ed[1] that offers you that very information. Information you can...Read More

Yes, college enrollment, especially for recently graduated high school students, has been trending down. But even with the demographic cliff upon us, there is an increasing interest in at least five degree types that now have prospective students, especially recent high school grads, really considering enrolling in college. What’s better, if you offer these programs...Read More

If you’ve been marketing your online college programs, chances are you’re heavily invested in a key demographic. A demographic that includes millions of Americans who are already in the workforce… Adult learners. And, of course, targeting this demographic has been widely successful for many online institutions (especially those we partner with) as adult learners are...Read More

If you operate a trade school or career-based college, you’ve likely been seeing a great uptick in enrollments over the past few years. The industry has been, well, on fire. Now, there are a great number of reasons why enrollment have been on a strong uptick, but perhaps the simplest explanation of the new data...Read More

Analyzing your annual and quarterly data can reveal a lot of information. You already know this. But, while examining a full year’s data is always a great idea, you should also dive-deep into your most recent data, as often as possible. Why? Because hidden, short-term trends may be revealed. Trends you may only be able...Read More

There are over 3 billion page results for the following Google query: Can college students take online classes from another school? 3 billion page results! Meaning college students may be interested, or are very interested in fact, in taking your online courses, while still enrolled in their current college. But can they? Are they even...Read More

In 2010, 70% of high school seniors went on to enroll in college. By 2014, that number dropped to 66%… And now, only about 62% of them enroll.[1] The numbers are grim, for sure. But it gets worse. See, besides the smaller percentage of high schoolers matriculating into college, the size of the high school...Read More