Are better days finally ahead for four-year college enrollments? New data seems to indicate, well… Maybe. According to the National Student Clearinghouse Research Center, undergraduate college enrollment for spring 2024 grew by 359,000 students, or 2.5% over the previous spring.  This marks the first time enrollments have grown in consecutive semesters since the pandemic.Read More

It’s no secret. Today, more recent high school grads are choosing a career-based education over traditional college. In fact, the National Student Clearinghouse says two-year, trade-based program enrollment increased by 16% last year.Read More

Avoiding These Digital Marketing Mistakes Can Boost Engagement, Enrollment and ROIRead More

Times have changed. Many of today’s students want a different kind of experience in college than their parents had. Sure, the on-campus “lifestyle” with football games and parties is still desired by many, but we’ve been witnessing a huge shift in the priorities of potential college enrollees… And that shift can be seen in both...Read More

The numbers don’t lie. There are roughly 2,500 colleges and universities in the US that offer at least some online learning. And, as of 2022, over 10 million college students were enrolled in at least one online course, a 64% increase over 2010Read More

The writing’s been on the wall for over a decade now. College enrollments, for the most part, have generally been on the decline for years. And for schools that only offer on-campus two-year, four-year and postgraduate degrees, the trend may be accelerating, and this is highly concerning.Read More

If you’re operating a trade school, career-college or vocational/tech academy, the facts revealed in the headlines you’re about to read are probably something you’re already well aware of...Read More

Today’s prospective college students know that college has become expensive, not all college majors are created equal, there are plenty of alternatives to a four-year degree, student loans can be incredibly burdensome…Read More

Do you remember Rosie the Riveter? It was the iconic WWII era poster featuring a skilled female factory worker, flexing her bicep, with the caption “We Can Do It!”Read More

It’s almost spring. High school seniors around the country have begun narrowing down their choices for a post-secondary education and are preparing for the next stage in their lives. It also happens to be Career and Technical Education Month, a fantastic time for postsecondary CTE schools to market themselves to new prospective students.Read More