Earlier this year, Georgetown University’s Center on Education and the Workforce (CEW) released a research report on the benefits of a higher education.[1] For many professionals in higher ed, the results were quite obvious. Students who pursue (and complete) a “traditional” bachelor’s degree program generally have much better jobs-related outcomes than those who do not.Read More
It’s no secret that many traditional colleges and universities have been struggling with enrollments for over a decade now. In fact, it’s gotten so difficult that some institutions have either had to cut degree programs or close down all together. But recent data on enrollment numbers have given many institutions a glimmer of hope.Read More
Your enrollment department may have a world of resources at its fingertips. Marketing budgets, advertising campaigns, career day workshops, social media strategists and more. However, you may be sitting on untapped resources as well. Resources that have recently been shown to really help boost enrollments.Read More
A recent study from the Educational Data Initiative (EDI) has revealed some alarming facts about college students. Up to 32.9% of undergraduate students do not complete their degrees, with nearly a quarter of first-year students at four-year institutions dropping out within their first 12 months.Read More
The world is constantly changing, and so are the needs and desires of today’s prospective career-college/CTE students. And because of these changes, it’s important for your institution to pay close attention to what’s going on…Read More
Can you believe we’re in Q4 already? The year is flying by. But there’s no better time to look forward to 2024 than, well, immediately. You see, most businesses (the forward-thinking ones) have already started their budgeting and marketing plans for at least Q1 of next year. And if you want to stay competitive, you...Read More
The numbers are striking. Four million fewer teenagers enrolled in college last year than did in 2012.[1] This, even as the population of US teenagers has grown over the past decade.Read More
If you’re considering hiring a “call center” to help your business generate high quality leads, you’re going to want to do some research first. Because, as you’ll quickly find, not all “call centers” are created equal. Yet, some of them will gladly partner with you without fully informing you of what they’re actually capable of...Read More
Student demands are changing. Now, more than ever, today’s students, whether they be new high school grads or adult learners, want something different from higher education. Drastically different. And with four-year college enrollments on a decade long decline, it’s time for institutions to listen.Read More
No matter what kind of business you’re in, growing your customer base is paramount to success. Simply put, if you sell widgets, you need more widget buyers… if you are an institution of higher education, you need more studentRead More
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