Like any business, higher education is fueled by new leads turning into new customers, or in your case, new students. Of course, if you don’t continuously fill your “pipeline” with new leads, your new student enrollments are highly likely to decline… which, as you know, could lead to catastrophe. In fact, catastrophes are already happening....Read More

The times they are a-changin’. It wasn’t that long ago, the 1990’s to be exact, when one out of every ten college students wanted to become a teacher.[1] Today, that percentage has been sliced in half.[2] Of course, like any degree program, there are times of high demand, and times of low demand. Today, we’ll...Read More

Over the past couple of semesters, we’ve been experiencing somewhat of a resurgence in college enrollments; albeit small, but a resurgence, nonetheless. You see, this past spring semester alone, higher education has seen total secondary enrollments grow by 3.2% over spring 2024… Community colleges saw 5.4% enrollment growth, with bachelor’s and associate degree programs growing...Read More

The ultimate goal of educators is to give students the knowledge base they need to land a good paying job. And in today’s jobs market, that knowledge base is changing. You see, it wasn’t that long ago that employers, nearly every good employer, demanded their job candidates have a four-year college degree to even be...Read More

We recently shared some statistics on Spring 2025 college enrollment with you in an article titled “Spring 2025 College Enrollment Stats… The Bad, The Good, The Great, and The Opportunity.” In it, we noted how total secondary enrollments actually grew by 3.2% this spring over spring 2024, with community colleges seeing the largest growth (5.4%)....Read More

Ideas and ideals about higher education have changed drastically over the years. It used to be understood that the best pathway to a great paying job after high school was four-year college. That’s no longer the case! According to a new poll from HR Dive, a remarkable percentage of US Adults believe trade school is...Read More

It’s no secret. No matter how much new data comes in, the facts are the facts… And it’s bad news for traditional, brick-and-mortar higher ed. College enrollments, generally speaking, have been trending downward, with some exceptions, for a long time. From peak enrollment in 2010 to the fall of 2024, we’ve lost roughly 8.4% of...Read More

In early May, we wrote you an article titled “Growth in Trade School Enrollment is Expected to Double,” saying that if you operate a trade school or career-based college, you’ve likely been seeing a great uptick in enrollments over the past few years. Because the industry has been, well, on fire. In that article we...Read More

Today’s prospective college students are very practical. They understand the costs associated with earning a college degree, they’re looking for an education that can lead almost immediately to a good paying job… and they’re willing to pay for it. And this may be one of the main factors of why one degree program in particular...Read More

As an institution of higher education, you know the best information about your current and prospective students, especially their true feelings, doesn’t come from hypotheticals or assumptions… It comes directly from college students themselves. Today, CMG will share the recent survey results from Inside Higher Ed[1] that offers you that very information. Information you can...Read More