For decades, American higher education operated under a simple assumption: there would always be another wave of high school graduates ready to replace the last. That assumption is no longer safe. You see, beneath the glossy marketing campaigns and optimistic press releases sits a colder truth; a colder truth you’re already aware of… The traditional...Read More

Just like any thriving business, colleges and universities, especially primarily online institutions catering to adult learners, depend on a steady flow of new customers. Or, in the case of higher ed, new students. Unfortunately, if your pipeline of prospects dries up, enrollments sink and so does your bottom line. And right now, that’s not just...Read More

Ask any Zoomer and they’ll tell you, “I’ve heard trade school is the place to be, not college.” Sounds odd, but it didn’t used to be this way. You see, for decades the dominant message to/from young people was clear… Go to a four-year college, earn a bachelor’s degree, and success will follow. But as...Read More

The statistics don’t lie. Earning a degree fully online has become more popular than ever. Here are the top early stats for 2026 that all primarily online institutions should be paying attention to… Crossing a Quarter: 25% of all college enrollees attend class fully online.[1] Borders Aren’t Boundaries: More than 1.6 million “out of state”...Read More

Today’s prospective college students have one thing in mind when it comes to an education… And that’s getting a good paying job right after graduation. You see, in an era where the value of a college degree is increasingly scrutinized, the traditional focus on “sticker price” simply doesn’t resonate with prospective students and their families...Read More

If you operate a primarily online institution of higher education, consider yourself among the new leaders in the education industry. A new report from Maximize Market Research proves it.[1] The firm’s research, released just a few days ago, shows that global higher education market is entering a powerful new growth phase. And, as you are...Read More

Last year both posed challenges and presented opportunities in higher education. We, the writers at Conversion Media Group, did our very best to present each one to you. We hope you took advantage of all the opportunities and were fortunate enough to avoid all the challenges. Of course, this year, we’ll continue to keep abreast...Read More

Presented by Conversion Media Group (To view the full infographic and the statistics within, simply click on the image) Have a wonderful 2026!Conversion Media GroupRead More

Let’s face it… the higher education space, especially the space occupied by primarily online institutions, is getting crowded. Not only are there more choices in online schools than perhaps any time in the past, but today, more and more traditional “brick and mortar” schools are offering degrees fully online as well. And because of it,...Read More

Depending on how you “count” them, anywhere between 15 and 40 brick-and-mortar colleges either shut down or merged this year, unfortunately. Even worse, Bloomberg says “hundreds of US colleges are poised to close in the next decade.[1] You see, since 2020, the traditional higher ed industry has been experiencing nothing short of an “Edu-Pocolypse”. And...Read More