The 12 Major Differences Between Call Centers & US-Based, EDU-Focused Lead Gen Contact Centers

The 12 Major Differences Between Call Centers & US-Based, EDU-Focused Lead Gen Contact Centers

Can I speak with your supervisor? This may be one of the most often asked questions a call center representative will hear. But this question may hardly ever be asked of an Edu-focused, US-based contact center agent…

And Here’s Why

Call CentersUS-Based Edu Lead Gen Contact Centers
Primarily contact leads by telephone onlyContact qualified leads by phone, email, SMS text, chat, video
Perform a “volume” functionPerform a “quality” function
Reps have a cold response and attitudeAgents have a warm, upbeat and helpful attitude
Volume centricData and quality centric
Leads generated are often very low qualityLeads generated are often very high quality
Reps speak to callers looking for a quick fixAgents speak with adults looking for educational opportunities
Reps can be pushyAgents offer solutions
Reps are often poorly trainedAgents are highly trained and focused
Reps may often cold call for leadsAgents offer immediate opportunities to already opted in and qualified leads
Reps are transactional in natureAgents are nurturing in nature
Clients are broad-basedClients are educational institutions only
Can be based anywhere in the worldAre US-based

Conversion Media Group is a national leader in higher education enrollment initiatives. We own and operate US-based Contact Centers, and have among the best trained, most positive thinking agents in the industry… and we’re incredibly proud of them!

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